At Et Vous®, we respect the privacy of our customers and website visitors. This Privacy Policy explains how we collect, use, share, and protect personal information. By using our website or providing us with your information, you agree to the practices described here.
Information We Collect
We collect information to provide better services to all our customers. The types of information we collect depend on how you interact with our website, boutiques, and services. We may collect:
- Contact details such as name, email address, postal address, and phone number when you create an account, complete purchases, contact customer service, or subscribe to marketing communications.
- Payment information such as payment card details when you make purchases. This information is processed securely by trusted third-party payment providers.
- Account details such as purchases, order history, saved items, and loyalty program status when you create an account with us.
- Product preferences such as interests, favorites, size, fit details, and style preferences when you interact with our style finder tools, complete a fitting profile, or communicate preferences to our customer service team. This allows us to provide personalized recommendations and a better shopping experience.
- Social media handles if you interact with or mention us on social media. We may collect public information from social media profiles to improve our marketing and engagement.
- Device information such as IP address, device type, operating system, browser type, app version, and unique device identifiers. This information helps us optimize the performance and compatibility of our website.
- Usage information such as visits, clicks, orders placed, items viewed, pages visited, search terms used, time spent on pages, referral sources/exit pages, and other shopping and browsing actions. This helps us understand shopping patterns and improve the website experience.
- Location information if you allow it, to provide a localized experience and improve delivery options.
- Feedback such as survey responses, reviews, suggestions, complaints, and social media mentions to improve our service and offerings.
How We Use Information
The information we collect allows us to provide our services and offerings to you. We may use it for purposes including:
- Fulfilling orders for products or services, processing payments, calculating taxes, and delivering orders.
- Managing accounts by linking information such as purchases and website interactions to individual accounts. This provides features like order tracking, wish lists, order history, and loyalty programs.
- Personalizing shopping by understanding customers’ preferences, previous purchases, and browsing history to recommend specific products and provide a customized experience.
- Improving products by analyzing usage information and feedback to identify areas for improvement such as new features, products, or services.
- Marketing and advertising by sending promotional communications, targeting customized ads on other sites, and providing tailored site experiences to subsets of customers. You can control whether we use information for marketing purposes through your account settings and communication preferences.
- Securing and protecting by detecting security incidents, protecting against malicious behavior, combating fraud, and complying with legal obligations.
- Analytics and research to understand aggregate usage patterns and trends so we can improve our website and offerings.
- Developing new products by analyzing how customers interact with our current offerings to inspire future products and services.
- Communicating with you by email, phone, social media or other channels you request. This may be to respond to inquiries, provide helpful information, request feedback, or update you on orders.
- Improving core operations in areas such as inventory and supply chain management, quality control, risk assessment, and internal reporting.
We only process personal information for the purposes outlined in this policy or notified to you at the time of collection. We will ask for your consent before using data for any other purpose.
Sharing With Third Parties
We will never sell your personal information to third parties. The scenarios where we may share information with third parties include:
- Service providers that perform services on our behalf, such as payment processing, order fulfillment, delivery, marketing, analytics, customer service, fraud prevention, legal services, and IT support. They are only authorized to use your information to perform those services.
- Legal requirements to comply with the law (such as court orders and subpoenas) or assist in investigations by law enforcement agencies.
- Ownership changes such as mergers, acquisitions, or asset sales. If ownership of Et Vous® changes, we will require any new owner to adhere to this Privacy Policy.
- With your consent for any other purpose disclosed to you at the time we collect information or pursuant to your explicit consent.
Third parties must meet our data protection standards when handling your information. We aim to minimize the amount of information shared to that which is directly relevant and necessary to accomplish the purpose.
Your Data Rights and Choices
To help protect your privacy, we provide options to control and access your information:
- Access your personal information in our records by contacting customer service. We will also explain how it is processed if you request further details.
- Update and correct inaccuracies or incomplete information by logging into your account or reaching out to customer service.
- Delete your personal data from our records upon request, subject to exceptions such as our recordkeeping obligations.
- Object to processing based on legitimate interests if this impacts your rights and freedoms. We will evaluate your case and determine if we have compelling grounds to continue processing.
- Restrict processing in special cases where you contest the accuracy of data, want to establish or defend legal claims, or have objected to further processing. We may be required to retain some information due to legal or operational obligations.
- Data portability to obtain a copy of certain personal information electronically so you can reuse it for your own purposes.
- Marketing opt-out by adjusting your communication preferences if you no longer want to receive our promotional emails, calls, text messages, or postal mail.
You can exercise these rights by logging into your account, adjusting settings, emailing, calling or writing to us. For additional information or assistance, please contact our Data Protection Officer.
Data Retention
We retain personal information for the period necessary to fulfill the purposes outlined in this policy, unless a longer retention period is legally required or permitted. For example, we destroy payment information once a purchase is complete, but keep basic transaction records of purchases for invoicing, returns, and accounting purposes.
When personal information is no longer needed, we securely destroy it or anonymize it so the data can no longer identify you. Our data retention policies reflect accountable recordkeeping practices, legal obligations, and operational needs.
Cookies and Website Tracking
We and our authorized service providers use cookies, web beacons, and similar tracking technologies for purposes such as:
- Website and system administration
- Understanding how visitors interact with our website
- Personalizing content and offerings for website visitors
- Improving our website experience
- Analyzing trends, statistics, and usage
- Measuring, reporting, and optimizing marketing campaigns
You can control your cookie settings through your browser settings and other tools. Opting out may impact certain functionality, but core website experience should still be available.
Security Safeguards
We are committed to protecting your information. We use reasonable and appropriate technical, administrative, and physical safeguards to protect it from loss, misuse, unauthorized access, disclosure, and alteration. Measures include:
- Encryption of sensitive financial information and personal data
- Access controls for system access, data centers, and records
- Ongoing employee privacy and security training
- Testing, auditing, and ensuring compliance with policies and controls
- Restricting access to personal information to authorized employees
- Securing physical facilities with monitoring, badges, and other precautions
While we follow generally accepted standards to protect information, no security measures can be 100% secure. We require contracted service providers to uphold similar data protection obligations. We notify you of data breaches or misuses as required by applicable law.
Childrens’ Information
Our website and services are meant for adults. We do not knowingly collect personal information from children under 16 without permission from a parent or guardian. If you are a parent and believe your child has provided us with information, you can contact us to request it be deleted.
International Data Transfers
We are a global company based in the UK and have facilities, service providers, partners, and customers around the world. Accordingly, we transfer information globally. Where required by law, we obtain assurances of adequate protection and have standard contractual clauses approved by data protection authorities in place to safeguard personal information transferred internationally.
Changes To This Policy
We may periodically update this Privacy Policy to reflect changes in data processing practices, legal requirements, or our services. We will notify you of significant changes prior to implementing them. Your continued use of our website, products, or services after any change takes effect constitutes acceptance of the revised policy.
How To Contact Us
Please contact us if you have any questions or concerns about this Privacy Policy or how we process your personal information. Our Data Protection Officer can assist with all data privacy inquiries and rights requests.
Data Protection Officer
Et Vous Ltd.
Email: [email protected]
